Simon BarbatoCOO

Simon Barbato


After an exciting (well, it was the mid 90’s) career in leading London advertising, integrated marketing and brand agencies, Simon was always destined to start and grow his own agency. Mr B & Friends today is the reflection of his vision in 2006; an agency hell-bent on producing brave thinking that really challenges clients, beautiful work that engages consumers, and successful marketing that keeps us in our clients’ good books.

Simon works with our clients at a senior level to help develop their organisations by using brand, creativity and digital as a competitive advantage. He’s fascinated about business, and gets motivated (and often highly animated) by what leaders are trying to achieve within their organisations. It’s this blend of entrepreneurship, commercial acumen and outstanding brand development skills that clients buy into and provide the inspiration for our agency mantra; Where Next?