Energy & Technical Services
SEO, PPC & Email Marketing Case Study
Energy & Technical Services are one of the UK’s leading providers of energy management and building services. They were eager to boost their online presence, seeking an all-encompassing digital marketing strategy to help them drive additional leads to their website.
The aim was to increase engagement across all channels, including Organic Search, Paid Media, Social Media and Email Marketing. Their key targets included increasing the amount of site engagement, organic and paid sessions, and core keywords ranked in positions 1 to 15 on Google Search.
Noble Performs was more than ready to step up to the challenge, delivering a comprehensive strategy that addressed all of ETS’s goals.
Functioning as a digital extension of their existing team, we worked hard to get under the skin of the company. This involved collaborating with members of the ETS team on new site content and digital campaigns, in order to make sure we had a full grasp of the company’s USPs. We also improved the site from a technical SEO perspective, tweaking and adjusting various aspects.
Additionally, we developed new Paid Search, Email Marketing and Social Media strategies, overhauling the business’s existing ones to increase engagement.
Through our partnership, ETS has seen a rise in organic and paid traffic on their site, and an overall boasted digital presence. Our campaigns have driven a number of high-quality leads to the site and helped boost ETS’s standing in their field, with content receiving a significant engagement and an increased presence on search engines.