Outstanding Performance
Digital Marketing Case Studies
LDC
SEO | PPC | Email | CRO
LDC is the private equity arm of Lloyds Banking Group. They work with ambitious SMEs to accelerate their growth and bring success to UK based businesses. We worked alongside our partner agency, Mr B and Friends to launch of their new website, managing the site migration to ensure all previous performance carried over to their new online experience.
Throughout the year we have worked closely with the LDC team using a multichannel approach to improve their online presence and ultimately drive qualified leads through SEO, PPC and Email Marketing.
Energy & Technical Services
SEO | PPC | Email | CRO
Energy & Technical Services wanted to increase their online presence through SEO and Paid Search, in order to reach new potential clients.
Noble have worked closely with ETS, providing them with new content as well as optimising existing areas of the site to drive engagement. As a result, their rankings have improved significantly for a number of keywords essential to their brand, and the number of quality leads they’ve received has increased notably.
Setouchi Trip
SEO | PPC | Display | CRO
Setouchi Trip’s wanted to raise awareness of the Setouchi region of Japan to a global audience. Noble set out to provide an integrated digital strategy focusing on SEO to provide key messaging from the website that aligns with potential visitors to the Setouchi inland sea region.
By providing relevant, optimised content with clear CTAs, Noble was able to significantly increase organic traffic and visitors to the Setouchi region via website bookings.
Michael Paul Holidays
SEO | PPC | Paid Social
Michael Paul Holidays wanted to boost their online presence and increase on-site bookings. Noble helped support them in achieving this goal in a number of ways.
Noble refined their goal and event tracking, provided guidance on content and keyword targeting, and built and ran extensive PPC and Display campaigns. This work has helped position them as a firm choice in the minds of UK holidaymakers.
Gather Students
SEO | PPC | Paid Social
Collaborating with Mr B & Friends, Noble helped ensure the Gather Students website had a smooth launch with a new website, setting up relevant SEO services and crafting their initial Paid Media campaign to generate bookings.
During our management Noble helped maintain the website’s health and boosted rankings for organic key terms, supporting the highly targeted paid campaigns, ensuring Gather reached its target audiences from the get-go.
If Walls Could Talk
Etex Building Performance
When LaFarge Plasterboards rebranded to Siniat following acquisition, recognition of the brand and awareness among the building construction, trade market dropped significantly.
The new name signified an exciting new beginning for a business with the third largest UK market share in the plasterboard and drylining category. But, we also needed to engage with customers and make a name for Siniat.
eCommerce
Bearmach Paid Marketing
Bearmach came to Noble wanting to prove an ROI for their online business. They had just launched their new online ‘branch’ of their business, moving away from distribution only.
Noble developed a robust paid marketing campaign combining PPC, Google Shopping and Remarketing to drive results for Bearmach, including feed development for Google Shopping.
Consultancy Success
Marshall Strategy Digital Marketing Retainer
Marshall Strategy had the goal to attain 24 contact submissions per quarter via their website, either from a form fill, email or phone call. Noble adopted an integrated search strategy to help them achieve this goal. Marshall has now been a client of Noble for 6 years.
Defining a Luxury Destination
Newport Beach
Reimagined from the ground up, Noble gave Newport Beach’s website a new visual brand presence including responsive functionality, beautiful imagery, live video streams, weather widget, social sharing, blog, and compelling content in an upbeat, conversational tone.
Combined with a integrated search strategy designed to send qualified traffic to the website, Newport Beach saw a 150% increase in site traffic and an 80% decrease in cost per conversion.
Blazing New Virtual Trails
Yosemite
The strategy behind this website redesign included goals of pushing the Yosemite experience to more shoulder season visitors, increasing site visitation and increasing audience exposure.
The website design, combined with a search engine optimization strategy aligned with the client goals and KPIs drove an 111% increase in organic traffic.
Thanks to the mobile-friendly, data-driven design, the new site will serve the park’s millions of annual visitors for years to come.
