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When it comes to PPC, things are always changing. As a result, it’s important to stay on top of the latest trends! So, without further ado, here are our top PPC predictions for 2021. [...]

Conversion Rate Optimisation (CRO) is an important tool for any business to help increase user engagement. CRO is often employed alongside other digital services such as website maintenance, paid [...]

Google Analytics is an extremely powerful tool that millions of businesses use worldwide. As we begin to see more commerce move online the ability to track marketing success is now more than [...]

YouTube is the most visited site in the world with an estimated 1.6bn visits from organic traffic each month. Not only that but it is now deemed the second biggest search engine behind Google. So [...]

In March this year the HMRC announced that a Digital Services Tax (DST) will be applied to search engines, social media services and online marketplaces which derive value from UK users. Amazon [...]

Yesterday marked the 10th annual #WorldSocialMediaDay. It’s a day to celebrate social media, recognise its impact on global communication, and appreciate how it has become an integral part [...]

Following their announcement of helping small to medium businesses during Covid-19, this week Google updated the requirements and information on how to receive ad credits. Who is Eligible? The [...]

Just over a week ago, Facebook announced that they would offer a helping hand for up to 30,000 small businesses by offering $100m in cash grants and ad credits for paid social on their platform. [...]

With many businesses suffering hard times due to the recent outbreak of the Coronavirus, there is finally some good news! Facebook has announced that it will offer a helping hand for up to 30,000 [...]